Digital Marketing Executive

Job Description 

The Marketing & Communication Executive will play a key role in promoting EastMed’s events and services by engaging directly with C-level executives and senior decision-makers, including CBOs, CMOs, and vendor strategists at leading global companies.
The role involves delivering and supporting integrated marketing campaigns, while actively communicating with prospective clients through online meetings, email, and phone. You will be responsible for presenting the company’s value proposition, building strong professional relationships, and contributing to lead generation and business growth. Occasional travel may be required.
Key Responsibilities
•Execute digital marketing campaigns across SEO/SEM, email, social media, and display advertising
•Manage and grow the company’s social media channels
•Support brand awareness initiatives for events and services
•Assist in planning and implementing marketing campaigns and promotions
•Generate and qualify leads through digital channels
•Arrange and conduct online meetings with prospective clients to introduce offerings and support sales conversion
•Engage target audiences and build strong client relationships
•Track campaign performance and prepare regular reports
•Monitor competitor activity and market trends
•Maintain accurate records of leads and support pipeline tracking
Requirements
•Previous experience and strong interest in digital marketing, lead generation, market growth and business development, ideally within fintech, FI or events
•Good organizational and time management skills
•Confident communicator with the ability to present in online meetings
•Comfortable using digital tools and marketing platforms
•Excellent written and verbal communication skills in English
•Arabic language skills are an advantage